With white label, you choose our existing joggers, sweatpants, shorts or tracksuit sets and we add your branding. With private label, we make bottoms to your own design or tech pack; with print-on-demand, someone prints a stock blank each time you get an order. Which one fits depends on how much of the garment you need to own and how much stock you can hold.
White label vs private label joggers is the question we answer most often for bottoms, and print-on-demand usually comes up in the same conversation. We offer white label as standard and private label case by case. We do not run print-on-demand, but we explain it here so you can compare.
White label joggers: what you choose
With white label you start from a style in our white label joggers range and make it yours.
- Style: joggers (tapered leg, ribbed or elastic cuffs), sweatpants (straight or relaxed leg, open hem), shorts or tracksuit sets.
- Fabric: French terry, fleece or polyester knit, depending on style.
- Colour: from the fabric options, with matching set colours confirmed at quotation.
- Details: pockets, drawcord, contrast panels, side stripes or zip pockets, where the style allows, confirmed at quotation.
- Branding: waistband label, wash-care label, hang tag, embroidery, screen print or heat transfer.
- Packing: bulk, individual polybags or sets packed together.
The pattern is ours, already graded from S to 3XL. That is what keeps the minimum at 100 pieces per style and the sample straightforward.
Private label joggers: your own design
Private label means we make bottoms to your design. For joggers, that might be a particular leg shape, a cargo pocket layout, a split hem, a different waistband construction or a cut that is not in our range. You send a tech pack or a detailed reference, and we confirm case by case whether we can make it and on what terms.
What it involves:
- Reviewing your design and materials.
- Pattern work for your style.
- One or more sample rounds until the fit is right.
- Grading across your size range.
- Production to the approved sample.
The minimum, sample terms and lead time for private label are confirmed in the quotation, after we have seen the design.
Print-on-demand joggers
Print-on-demand services hold stock blanks and print each pair when a buyer orders. You hold no stock, and you can list a design without an upfront order.
For joggers, the limits are real. You get the blank’s fit, fabric and waistband, which you cannot change. The label is usually theirs or generic. Print methods and positions are set by the service, and embroidery or a custom waistband label may not be offered. For bottoms, where fit and fabric weight decide whether someone keeps the pair, this matters.
Comparing the three
| White label | Private label | Print-on-demand | |
|---|---|---|---|
| Fit and pattern | Our styles, S to 3XL | Your design | The blank’s |
| Fabric | French terry, fleece or polyester knit | Agreed case by case | The blank’s |
| Waistband label | Yours | Yours | Often not available |
| Logo method | Embroidery, screen print, heat transfer | As agreed | Set by the service |
| Minimum | 100 pieces per style | Confirmed at quotation | Usually none |
| Matching sets | Yes, top and bottoms in one fabric and colour | Yes | Depends on blanks |
| Stock | You hold it | You hold it | None |
How to decide
Some questions to answer honestly:
- Is my product the garment or the brand? If the brand, the logo and the colourway carry it, white label is usually enough. If the cut itself is the selling point, you may need private label.
- Can I hold 100 pairs of one style? If not yet, print-on-demand lets you test, accepting the limits.
- Do I want matching sets? White label lets us make the top and bottoms in the same fabric and colour.
- Will I reorder? White label reorders repeat the approved sample, fabric and colour. You can shift the size ratio or add a colour without new pattern work.
A common path is to start with white label joggers and a matching hoodie or top, build sales, and later add a private label piece once you know exactly what your buyers want. Our how white label works page explains the steps for white label orders: enquiry, quotation, sample, advance payment, production, quality check and dispatch.
Mixing white label and private label
The two are not either-or. A brand can carry white label joggers and shorts as steady sellers and add one private label style alongside them. Because the white label pieces use set patterns and known fabrics, they keep reorders simple while the private label piece goes through its own sampling.
If you are not sure which route your idea needs, send us a photo or sketch and tell us who it is for. We will say whether it fits one of our white label styles or needs private label, and quote it either way.